Heritage Werks develops anniversary and milestone programming that fuels deeper, more meaningful connections with customers and communities, and that strengthens how employees connect with each other.
Our services include historical research, anniversary consulting and workshops, strategic master plans and creative programming. We also create storytelling platforms and thematic content for your creative teams and agency partners, aligning the best thinking from multiple stakeholders, resulting in efficient and highly compelling heritage content and anniversary programming.
Our Anniversary Experience Includes
Anniversary Consulting &Master Plans
If you’re like most people, planning an anniversary can feel overwhelming. It requires aligning the priorities of multiple stakeholders, defining objectives, prioritizing audiences, establishing budgets, developing creative programs and narratives, measuring ROI and much more.
Whether an assignment or an entire anniversary program, we can make the process much easier, and more rewarding – enabling you to execute a worry-free anniversary program. Learning best practices from organizations that have navigated the same challenges, and having expert counsel at your side helps avoid common traps and pitfalls, and removes the risk and uncertainty from delivering award-winning celebrations.
In executing our 175th Anniversary, Heritage Werks has inspired us to achieve greatness for the next 175 years.
Anniversary Programming Capabilities
Books
We create award-winning publications, from biographies to coffee table books and everything in-between including podcasts and e-books.
Digital & Interactive Experiences
We create immersive digital and interactive experiences that engage key audiences and bring history to life.
We produce short-form content, shoulder programming and full-length documentaries that bring history to life.
Events
We fuel everything from smaller, more intimate gatherings and fireside chats to industry events and global sales conferences.
Exhibits & Museums
We create, design, produce and install everything from museums to traveling exhibits that transform visitor centers, public spaces and more.
Network Programming
We conduct historical research, provide content curation, scripting and subject matter experts, in partnership with creative agencies, media networks and RSNs.
Oral Histories
Our expert interviewers conduct in-person oral histories. We deploy mobile recording studios and online story capture programs to document stories at scale.
We discover the historical themes, content and narratives that advance your strategic objectives and create story banks so that everyone (your communicators, agencies, vendors and others) is reading from the same playbook.
Websites
We create compelling content and narratives for websites, anniversary microsites and more.
Popular AnniversaryTactics
Ad Campaign
Archival Program Launch
Book or Publication
Collectible Pins, Apparel or Other Wearables
Commemorative Art Project/Installation/Statue
Documentary or Film
Employee Volunteer Program
Gift to Charity/ “Cause Marketing”
Gift to Employees (from Trinkets to Stock)
Lecture Series, Panel Discussion
Merchandise, Branded Merchandise for Sale
Museum Refresh or Launch
Oral History and Story Capture Programs
PR and Social Media Campaign
Special Events/“Anniversary in a Box” for Locations
Time Capsule
Traveling Exhibit
Website/Microsite
Why Choose Heritage Werks?
We’ve developed programming for some of the world’s best-known brands.
We put a premium on the client experience for our clients and their agency partners.
Our planning process is fun, consultative and builds consensus.
We specialize in surfacing stories and themes aligned to your brand and objectives.
Books
Digital & Interactive Experiences
Documentaries & Videos
Events
Exhibits & Museums
Network Programming
Oral Histories
Story Banks
Websites
Locations